The cricketer is looking beyond endorsements to help build an Indian sports and lifestyle business with global ambitions
Just 1,000 pairs of the Virat Kohli-backed sneakers will be available on Blinkit
Omnicom's creative agency brings back a decade-long alumnus to lead its engineering, analytics and ai teams
Cricketer says lasting brands outgrow creators and thrive on their own.
Actor-producer joins Virat Kohli in backing sportswear venture as brand bets big on yoga-wear
