With Rs 200 Cr raised, Oben gears up for 150 plus showrooms across 50 plus cities by FY26.
The channel rolls out a new campaign to celebrate the inner strength and uniqueness of odia women.
The News18 initiative will felicitate educational institutions in Odisha.
The brand has collaborated with renowned sand artist Sudarshan Pattnaik.
The new Odisha campaign aims to celebrate regional pride.