The merger creates a media giant with a top line of Rs 8,000 crore.
Sweeps the business category with a dominant share of 81% in the metros
In terms viewership, DD India fell substantially by 74 per cent to 181 vs 713 impressions
The channel will cover grueling campaigns of political parties and high-decibel debates MUMBAI: A
The idea is to give regional viewers a channel which has a vivid look and feel.