Mumbai: BARC India’s chief of measurement science and business analytics Dr Derrick Gray has been appointed as vice president of the Market Research Society of India (MRSI). Earlier this...
MUMBAI: IMRB International (formerly Indian Market Research Bureau) has been bestowed the title of “Mr Agency of the Year” at the recently concluded 22nd Annual Seminar...
MUMBAI: The Media Research Users’ Council (MRUC) and the Market Research Society of India (MRSI) have unveiled a new Socio-Economic Classification (SEC) system. The new system...