Mumbai: Disney+ Hotstar, India’s leading streaming platform, has launched a handbook for effective brand building on the platform. Titled Winning in the OTT era with Disney+...
Mumbai: The India Brand Summit held on 28 November 2023 at The Lalit Mumbai, convenes leaders, marketers, entrepreneurs, and experts to explore current trends, challenges, and...
Mumbai: mediasmart, an Affle company, is a unified programmatic platform which provides advertisers, trading desks, and agencies ways to integrate consumer journeys across screens. Unique strengths...
Mumbai: The latest edition of the IPL is just around the corner and Indian audiences are abuzz about what to expect from it with a new...
Mumbai: mediasmart, an Affle company, has published the second edition of its India CTV Report 2022, titled “India Says Yes to Connected TV!” The report stated...