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MUMBAI: Lodestar UM has been appointed as the media AoR by Population Services International (PSI), for Freedom 5 (Intra-Uterine Device for Women). The agency has also...
MUMBAI: Media agency MediaCom India has executed activation for the car freshener brand Ambi Pur. The idea was to explode the low involvement air-freshener category, by...
MUMBAI: Edging out incumbent Carat Media, OMD has won the global media account of Tourism Australia for three years. In addition to Carat, that worked on...
MUMBAI: MediaCom has appointed Niti Kumar as national director-new business and insights. She will be based in Delhi. In her last stint, Kumar was head of...
MUMBAI: MediaCom has won the Rs 300 million MakeMyTrip.com media business following a multi-agency pitch. The business moves from the previous agency Starcom, which had been...
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