The programming will comprise of shows such as 2020 ki Sabse Badi Mehfil and Lapete Mein Netaji
Customers can browse and book flights, bus tickets and hotels.
The fund aims to help creators build an alternative career.
Eight of the ten top brand ambassadors were from media and entertainment industry.
The service on the Tata Sky Mobile App will offer features like Kundali Making, Daily Horoscope