The six-part series is produced in collaboration with Sequoia India and Sikhya Entertainment.
The company has announced the brand association with Shilpa Shetty Kundra.
The company aims to further strengthen its presence in the millennial personal care segment.
The association intends to anchor Mamaearth's presence in the southern market.
The TVC film conceptualised by Korra Worldwide highlights the goodness of natural ingredients used
