MUMBAI: Forget skipping ads now you might just stop and stare. Cloudtv, India’s first certified Smart TV OS, has switched on a bold new innovation in...
MUMBAI: CloudTV has kicked off its entry into the adtech game with the launch of a new Connected TV (CTV) advertising platform — and it’s not...
MUMBAI: Magnite is turning up the volume in the streaming ad world with the next-gen launch of its Springserve video platform, an upgraded OTT/CTV solution that...
MUMBAI: Spotify is cranking up the volume on its advertising game in India, launching the Spotify Ad Exchange (Sax) and unleashing its generative AI ads. This...
MUMBAI: The Walt Disney Co has launched new advertising technology integrations to enhance live streaming monetisation on its platforms earlier this week. Advertisers can now programmatically...