MUMBAI: In 2004, it was a stormy period for Indian ad agencies as the multinational invasion was in full force. Lintas India had already been taken...
MUMBAI: Total advertisement expenditure in the US in the second quarter of 2012 increased 0.9 per cent from a year ago and finished the period at...
MUMBAI: Actress Dia Mirza has been named the brand ambassador of Britain-based personal care products retailer The Body Shop. This is the first time the beauty...
MUMBAI: Discovery Travel & Living India is bringing about some strategic changes in its prime time programming. According to the channel’s quarterly plan, the focus is...
MUMBAI: The Weinstein Company has announced a multi-year marketing alliance with beauty brand L’Oreal Paris. This first ever long-term partnership between a motion picture company and...