MUMBAI: The first Indian F1 Grand Prix that was held last weekend has seen a sixfold increase in TV ratings compared to other F1 races, according...
MUMBAI: Lodestar UM CEO Shashi Sinha has taken guard as the new Bombay Ad Club president for 2011-12, replacing Bennett, Coleman and Co. Ltd (BCCL) director...
BANGALORE: Automobile major Mahindra & Mahindra Ltd. announced the national launch of a variant of its pickup – Genio – the Genio DC (or Genio dual...
Think Emvies and pop comes Lodestar to your mind and with that comes the image of Nandini Dias. At the helm of the agency since its...
MUMBAI: Henkel India, has moved its media duties from Lodestar to Mediaedge:cia as part of a move to globally align their accounts. The account size is...