The year 2012 saw increased focus on localisation in the infotainment and lifestyle genre to attract more viewers – both in terms of local content...
MUMBAI: A day after announcing their media partner, online shopping portal Yebhi.com announced that Omnicom‘s TBWA will be handling the creative duties. Eleven Brandworks was the...
MUMBAI: Puma, the global- sport- lifestyle brand, has roped in Indian cricket team all rounder Yuvraj Singh as their brand ambassador. Singh will now be the...
MUMBAI: Tangerine Global, a global player in high-definition television (HDTV) programming for the five-star hospitality marketplace, has been selected by luxury group The Peninsula Hotels to...
MUMBAI: Lifestyle and glamour channel Zoom’s latest appointment is in keeping with the new initiatives planned for the next quarter. Sunil Sahjwani has been roped in...