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MUMBAI: It was a leap of faith of sorts when Bajaj Auto took to Leo Burnett’s idea of carving a bike out INS Vikrant’s metal scraps, and from...
MUMBAI: Leo Burnett’s new campaign for McDonald’s titled #ThodaTimeAur aims to get Indian consumers more social. Calling the new Maharaja Burger as the social burger, the...
MUMBAI: Media agency start up The Social Street has appointed Deepak Singh as its chief creative officer. He will be based out of Mumbai and will...
MUMBAI: “Bigger, better and far more inclusive,” is what The Advertising Club president Raj Nayak envisions Goafest 2016 to be. To meet this goal for...
MUMBAI: Publicis Groupe is undertaking a major client-centric restructuring of its business model, which will see agency breaking down its disciplines into four distinct ‘solution hubs’...
