ICCO report finds PR firms embracing AI while grappling with trust, talent and ethics.
Net revenue rises to €2.78 bn as AI push and acquisitions lift performance
Europe and north America will be added to his responsibilities as a result of the elevation
This is the second foray for it in the region; the first was as a payTV service in 2016
Sheth will now spearhead the company's business operations in India, Europe, and Latin America.