Integrated Media contributes 52.5 per cent as agency model shifts beyond creative
AI push and cost synergies lift margins in first full quarter post-merger
Advertising giant targets deeper job cuts and restructuring by mid-2028
Group doubles synergy target to $1.5bn as jobs, brands and markets go
The all stock transaction will see Omnicom control 60.6 per cent, and Interpublic 39.4 per cent
