NEW DELHI: Media Research Users Council (MRUC), which conducts the Indian Readership Survey, is in the process of initiating several improvements in the whole on-going survey....
NEW DELHI: “Every media vehicle is a winner, if they exploit product profile”, explained NP Satyamurthy, director general, MRUC. He was speaking at the MRUC-NFO organised,...
BBC World has appointed Seema Kotecha as the new head of marketing based in London. Kotecha will work closely with BBC’s director of marketing Jane Gorard...
MUMBAI: The topline figures of the Indian Readership Survey (IRS) 2002 (round 10) were released today. The findings reveal that the Top 10 list for TV...
Amit Ray ko gussa kyon aata hai (what makes him angry)? In his capacity as a member of the Media Research User’s Council (MRUC) technical committee,...
