28.7 billion hours of the coverage was viewed; digital engagements rose 290 per cent
India's growing esports sector has an opportunity to prove its mettle on the international stage.
Esports in India surges with rising viewership, investment & player base, aiming for the Olympics.
It has so far generated record domestic sponsorship revenues of over $3 billion
NEW DELHI: Chinese e-commerce giant Alibaba Group yesterday started its Olympic run by signing a multi-billion dollar multi-year deal with the International Olympic Committee (IOC) to...