HONG KONG: Generali has stepped onto the cricket pitch, throwing its weight behind Italy’s national team as it prepares for its first-ever appearance at the ICC...
MUMBAI: JioStar is staring at a potential 15–20 per cent drop in advertising revenues from the ICC Men’s T20 World Cup after Pakistan said it would...
MUMBAI: Cricket, cars and connected screens are converging. JioStar has signed up Hyundai Motor India Limited as the connected TV co-powered sponsor for the ICC Men’s...
NATIONAL: Budweiser 0.0 has launched In the hands of fans, a culture-led campaign marking the first chapter of its partnership with the ICC Men’s T20 World...
DUBAI: Cricket’s European hopefuls have been handed their roadmap to the big time. The International Cricket Council has unveiled the qualification pathway for the 2028 Men’s...