MUMBAI: Who is the greatest American ever? Discovery Channel US and America Online have teamed up to answer that question with a campaign that combines on...
MUMBAI: Fiat India has recently tied up with NIS Sparta, to give an impetus to the company’s efforts in enhancing customer service levels. NIS Sparta, a...
MUMBAI: Initiative, the media services division of the Lintas Group, has announced Divas Reloaded, a two-day residential conference on the media environment at Northpoint, the group’s...
MUMBAI: Radio City 91 FM has launched a host of unique community service programs in association with the Mumbai Traffic Police and the Law and Order...
NEW DELHI: Maruti has been allotted its entire AOR business to Initiative Media. The annual ad spends of the recently listed company is estimated to be...