Hollywood film distribution companies have found the going tough in India, a market which has stood firm on local tastes and preferences. Rupert Murdoch’s 20th Century...
Pre-school children’s entertainment producer and rights owner Hit Entertainment has entered the licensing business in India. It has come up with a licensing programme for its...
Professor Martin Pegler, a name considered to be one of the world’s leading voices in the field of VM and store design graced POP Asia 2005...
Point of Purchase Advertising International (POPAI) is the only non-profit trade association exclusively committed to serving the interests of all those involved in POP advertising including...
DaimlerChrysler India CEO and MD Hans-Michael Huber is bullish on the company’s India operations and targets a growth of about 10 – 15 per cent this...