Dettol and Dettol Toilet soaps top the brands' list.
The ad scripted the perfect underdog win, dethroning the market giant, Surf.
Bhavani Devi became the first Indian fencer to qualify for the Tokyo Olympic Games.
Lele takes over from Srinandan Sundaram, who moved into a new role as ED- foods & refreshments.
Sundaram has a strong track record in both customer development and marketing.