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MUMBAI: ZenithOptimedia, the global media services agency from the Publicis group, has won the media duties of Honda Siel Cars India, a joint venture between Honda...
MUMBAI: The media planning and buying agency of the WPP group, GroupM, has appointed Karthik Nagarajan as its national director — social media. Nagarajan will be...
The Indian Premier League (IPL) has seen an erosion in brand value due to governance issues. Two franchises got termination notice from India‘s cricket board but...
MUMBAI: GroupM has joined hands with Quasar to build an integrated digital media agency network. As per the deal, Quasar will align its media units, Quasar...
MUMBAI: Global ad spending in measured media is expected to exceed $500 billion for the first time ever next year following an economic recovery that also...
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