MUMBAI: Huawei Technology has appointed new partners to handle its creative, media, on-ground and online duties. Contract Advertising won the creative mandate following a multi-agency pitch...
MUMBAI: WPP, the world’s largest marketing group by sales, has created a unit for buying digital media to combine its data and technology resources with the...
MUMBAI: ZenithOptimedia, the global media services agency from the Publicis group, has won the media duties of Honda Siel Cars India, a joint venture between Honda...
MUMBAI: The media planning and buying agency of the WPP group, GroupM, has appointed Karthik Nagarajan as its national director — social media. Nagarajan will be...
The Indian Premier League (IPL) has seen an erosion in brand value due to governance issues. Two franchises got termination notice from India‘s cricket board but...