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MUMBAI: According to GroupM study, Internet advertising has seen a 16 per cent rise over the previous year reaching to $84.8 billion in 2011 and accounting...
MUMBAI: GroupM has launched an innovation unit, GroupM Next, to support the ongoing efforts of its four agencies- Maxus, MEC, MediaCom and Mindshare. The agency has...
MUMBAI: Havas Media’s flagship brand, MPG India, has been appointed as the media AOR for Sleepwell. The account size is in the range of Rs 200...
MUMBAI: RK Swamy BBDO Interactive has won the mandate for the digital and social media business of Mercedes-Benz. The incumbent on this account is GroupM‘s MEC:...
MUMBAI: China’s mobile marketing company, Madhouse, announced the launch of its India operations on 14 February to capitalise on the demand for customised mobile marketing solutions....
