MUMBAI: WPP has announced that its wholly-owned operating company GroupM, WPP’s global media investment management arm, has agreed to acquire Filmworks China, an entertainment marketing agency...
MUMBAI: Due to the continuing sluggishness in the US and European economies, the global ad spend in 2013 will grow by 4.5 per cent, as per...
MUMBAI: GroupM China launched digital experience centre mLab which will provide media agencies and clients augmented online-offline digital support. The goal of mLab is to create...
MUMBAI: WPP’s wholly owned operating company, GroupM, has agreed to acquire a majority stake in NB Agency Asia Holding Limited (“Netbooster Asia”), the Hong Kong holding...
MUMBAI: GroupM‘s media agency Mindshare has won the Merino Group‘s mandate for handling their media consulting and deployment duties across all mediums. Mindshare bagged the account...