MUMBAI: GroupM and Maxus has announced the new managing director for Maxus South Asia, Kartik Sharma. Sharma takes over the reins from current managing director Ajit...
Sachin Tendulkar has had his way with the BCCI after all. His legions of fans and his family will be able to watch the Master Blaster...
MUMBAI: GroupM India has won the award for ‘leveraging unique activities’ at the prestigious Porter Prize 2013 event. GroupM is the first company from the...
MUMBAI: Dialogue Factory, GroupM’s experiential marketing arm, was a participant in the recently concluded World Water Week in Stockholm. Dialogue Factory shared the lessons and opportunities...
Marketers for brands, consumer products, retail chains, media and entertainment are struggling to redefine and reinvent “advertising” for a new generation of empowered consumers. Media proliferation...