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MUMBAI: Wavemaker, GroupM’s media, content and technology agency, has partnered with creative powerhouse Ogilvy, to create a first of its kind Effectiveness Lab in India. This...
MUMBAI: WPP’s media investment group Group M has forecast the advertising expenditure (adex) in India to grow by 13 per cent in 2018 year on year....
MUMBAI: WPP’s GroupM, the world’s leading global media investment group, has acquired the digitally led creative agency The Glitch in India. This acquisition will demonstrate the...
MUMBAI: Essence, a data-driven global agency and a part of GroupM, has announced the appointment of Sonali Malaviya as the vice president – client partner. She...
MUMBAI: India’s largest full service media agency, Mindshare, a part of GroupM has appointed MK Machaiah, known as Mac, as chief innovation officer for South Asia....
