MUMBAI: WPP has launched its new global data consultancy arm Choreograph, to help clients realise the value of their first-party data, consult on and implement their...
NEW DELHI: GroupM has released a new research that reveals that one in two (54.3 per cent) consumers believe it’s important to be equipped with the...
Mumbai: Essence, a global data and measurement-driven media agency that is part of GroupM, today announced that it has been awarded integrated media agency of record...
MUMBAI: The Covid2019 pandemic has triggered a definite shift in the consumer and business landscape. The advertising and marketing industry has had to quickly adapt to...
NEW DELHI: Personal care brand Mamaearth has appointed Essence, part of GroupM, as its integrated media agency. The account will be managed out of Essence’s Delhi...