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MUMBAI: Google and Facebook together accounted for 20% of global advertising expenditure across all media in 2016, up from 11% in 2012, according to the new...
MUMBAI: Times are a changing. The cable guy no longer carries optical fibre for satellite TV to the consumer’s house. Entrepreneurs will now establish WiFi hotspots...
MUMBAI: GroupM has published Interaction 2017, a state of the union assessment of digital advertising worldwide with forecasts on technology developments, media marketplace trends and evolving consumer...
MUMBAI: Viacom18’s ad-supported OTT service Voot has turned its mobile website into a Progressive Web App (PWA) using features such as add to homescreen and a...
MUMBAI: Leading global companies such as Google, Microsoft and Reliance may be keen to take part in the Indian Railways project and help design platform screens...
