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MUMBAI: High-end luggage maker Samsonite Corp has awarded its global media business to Initiative after a comprehensive media agency review. Interestingly, Initiative India has been servicing...
MUMBAI: UK broadcaster Sky Sports has signed a new deal with the NBA to cover games and programming, for the next three seasons. In India the...
NEW YORK: Procter & Gamble (P&G) has announced that it has appointed Bernhard Glock as manager, global media and communication. The position takes effect from 1...
MUMBAI: Media companies will survive or fail in 2010 based not just on content but also on creative intelligence they are able to gather about their...
