MUMBAI: Unilever, which had initiated a global review in early 2012 in line with company policy to evaluate media agency arrangements periodically, has split the business...
MUMBAI: Havas Media retained the global Air France account following a pitch that included VivaKi (Publicis Groupe). MPG, the largest media network under Havas Media, will...
MUMBAI: US media conglomerate Viacom has decided to explore strategic alternatives to maximise the value of Famous Music, its music publishing business. It could sell the...
MUMBAI: Global media giants have suddenly got serious about internet. The mood is reflected in the recent buys News Corp and Viacom have done, gobbling up...
MUMBAI: Saatchi & Saatchi’s New Zealand clients will gain access to the world’s largest and most sophisticated media planning and buying services through a deal that...
