New tools and platform aim to simplify full-funnel advertising for brands
Two new agentic tools promise to slash the time and cost of building and running ad campaigns in India
Retail media, agentic AI and creator-led storytelling set to drive full-funnel growth
It showcased a stream of interactive ad innovations as well
The streamer has been rechristened as Amazon MX Player and will continue to be headed by Karan Bedi
