MUMBAI: Publicis Media Company Zenith has just released its new Advertising Expenditure Forecasts in which it predicts that global ad expenditure will grow 4.4 per cent...
MUMBAI: The year 2014 saw the biggest Lok Sabha elections held in the country with Bharatiya Janta Party winning with a majority giving people a hope...
MUMBAI: Google will sell more mobile advertising than the rest of its rivals combined for the second straight year, according to a new forecast that highlights...
MUMBAIi: Media research and consulting firm Ormax Media has announced the launch of Opening Week Average (OWA), a scientific launch viewership forecasting model for Hindi general...
MUMBAI: Last year, the US telecom market grew at its fastest rate since 2000, showing that the drive towards convergence continues to stimulate the telecommunications industry,...