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NEW DELHI: Bruce Dunlop & Associates (BDA), a broadcast design service company, is weighing the option of setting up an Indian office. The move follows after...
MUMBAI: The man behind American Idol is going to be leading the effort to get Fox television’s upcoming Fox Reality Channel off and running. David Lyle...
MUMBAI: NDTV 24×7 is now going the business way! The channel had launched a new programming initiative called 9-4 Business & News recently, wherein mostly business...
MUMBAI: J. Walter Thompson (JWT) has announced the formation of an expanded brand entertainment content development and placement practice in the US. A newly created unit...
NEW DELHI: Integrated Communication is a key to experiential marketing, says marketing guru and professor Dr. Bernd Schmitt. Defining experiential marketing as a tool for the...
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