Tent-pole programming — where one or two blockbuster shows are used to hook the viewers and ensure that they stay loyal to the channel just for...
MUMBAI: The Prasar Bharati marketing team has created a record by selling the ad inventory for the upcoming domestic fixtures of the Indian cricket team in...
MUMBAI / NEW DELHI: The great thing about Zee is that it cannot be far behind from what others have done and this time round it...
MUMBAI: Crisil risk evaluation for the Indian entertainment industry, a pioneering initiative undertaken by CII (Confederation of Indian Industry) would play a catalytic role in channelising...
MUMBAI: Not to be outdone by private channels lining up fresh programming in the new year, Prasar Bharati too is gearing to make its presence felt. ...
