Global smart TV platform enlists local expertise to crack the subcontinent's Fast market
Gracenote data shows rapid Fast growth outpacing SVOD, with fresher content and sharper genre shift
New campaign taps OTT fatigue with a witty reminder to stop scrolling and start watching.
RunnTV's ad-supported streaming line-up now races onto Airtel Xstream Play
American couch potatoes poised to shop without getting up,and advertisers are taking notice