McCann India film swaps feature-heavy ads for emotional storytelling on family rides
Dentsu Creative's report reveals a world exhausted by algorithms and exhilarated by escape
Sports, 4K content, podcast and family viewing are all up, contributing to the growth
Mukkupudaka will be a traditional and deep-rooted family drama.
Puts the spotlight on small businesses through its campaign #YehDiwaliKissonWali
