A few months ago, HUL rebranded its popular fairness product, Fair & Lovely as, 'Glow and Lovely
The brand leads in the fairness cream market in India.
Fair & Lovely was launched in in India in 1978
It said Fair and Handsome's ad isn't disparaging to HUL's Fair & Lovely.
MUMBAI: HUL’s largest skincare brand Fair & Lovely has handed its digital mandate to The Glitch. The agency will manage its communication strategy, social media marketing...
