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MUMBAI: India’s advertisers are pouring between Rs 12,000 crore and Rs 22,000 crore into digital video platforms. They’re getting precious little bang for their buck. A...
MUMBAI: Some memories never buffer. Waves OTT, India’s national freemium streaming platform powered by Prasar Bharti, is taking viewers down memory lane this festive season with...
MUMBAI: Integral Ad Science (IAS), the global ad verification powerhouse, has stitched together a new layer of protection for advertisers by launching AI-driven brand safety and...
MUMBAI: At Ficci Frames’ silver jubilee edition, a candid panel discussion between Applause Entertainment managing director Sameer Nair and India Today senior editor and anchor Akshita...
MUMBAI: Fifty years in the media business buys you the right to speak bluntly. Aroon Purie exercised that right at Ficci Frames 2025 in Mumbai, delivering...
