With this campaign, the brand aims to establish its connect with millennials and Gen Z.
AP Group is set to reconstruct the American Watches brand in the Indian market.
The brand looks to regain its market share in the Indian watch category.
NEW DELHI: With increasing number of international brands entering the Indian market, one aspect of worry is the survival of local brands in a market where...
While the Indian housewife has been assiduously tracked and her media habits traced by eager advertisers, the Indian working woman has been dodging definition. A recent...
