IPL continues to attract strong consideration from advertisers and add to the year on year growth
For the first time ever, on-ground sponsorship grew by 25 per cent to Rs 2000 cr last year.
Mumbai: Wavemaker and ESP Properties, GroupM’s sports and entertainment marketing agency, has collaborated and facilitated the renewal of the partnership between Paytm and BCCI for the...
Indian OTT players to have freemium business model in future, says Uday Sodhi
MUMBAI: ESP Properties (Entertainment Sports Partnership), the entertainment, sports and content arm of GroupM, have facilitated the integration with Vodafone U for the newly released, Rock...