NEW DELHI: The mobile appears to be leading the increase in media ad spending this year, at least in the United States. Total ad investments...
MUMBAI: A recent study conducted by eMarketer has revealed that the mobile ad spending in US is expected to near $9.6 billion in 2013 and account...
MUMBAI: YouTube, the online video streaming giant, is growing than ever before. According to a new report by eMarketer, YouTube’s advertising revenue is expected to rise...
MUMBAI: When it comes to so-called “TV talkers”, those who use social media while watching television programs, Twitter still has an edge over Facebook, a report...
MUMBAI: Google will sell more mobile advertising than the rest of its rivals combined for the second straight year, according to a new forecast that highlights...