Smartphones worth Rs 1.2 bn are expected to be sold during the festive period of Oct-Dec.
Rapid advance of Bharat online is re-shaping India’s e-commerce landscape
Almost 68 per cent of the respondents plan to shop online this festive season.
With the addition of Marathi and Bengali, customers can now shop in eight Indian languages.
Aims to meet the high demand from smaller cities ahead of the festive season.