*Gets Rs 1 billion for fresh programming *Successfully markets the India-Windies cricket series itself; seals ICC cricket terrestrial telecast deal *Puts in place strategies to augment...
NEW DELHI: If Doordarshan has sewn up a cricket deal which is quite a win-win situation for it, sister concern All-India Radio isn’t far behind. According...
LG India, one of the official sponsors for the forthcoming World Cup cricket, has been in the spotlight of the cricket sponsorship row. The LG stance...
MUMBAI: MAX executive vice president and business head Rajat Jain has lashed out at the viewership claims made earlier this week by DD-Nimbus for the Champions...
Doordarshan director general Dr S Y Quraishi was pretty upbeat on the evening of the announcement of its World Cup Cricket 2003 telecast plans on the...