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NATIONAL: Cinépolis India is moving decisively into cinema advertising, rolling out a nationwide network of digital screens across its multiplex lobbies in a partnership with dooh...
MUMBAI The advertising world, it seems, refuses to read the room. Whilst economists fretted over trade wars and geopolitical chaos, the ad business simply cracked on....
MUMBAI: Netflix has pulled off a streaming coup in Asia-Pacific, snatching the title of most preferred ad platform from its rivals—a first for any subscription service...
MUMBAI: GroupM, WPP’s media investment group, today published the topline findings of its End-of-Year Global Advertising Forecast for 2024. The report, which analyses advertising investments over...
MUMBAI: OOH is finally joining the sustainability bandwagon. GroupM, WPP’s media investment group, in collaboration with the Indian Outdoor Advertising Association (IOAA), has announced the formation...
