Malayalam has become one of the top streaming languages across platforms.
Sony earlier pulled its planned future films from release in the country.
The channel has invited brands to replay iconic 80s and 90s ads during the premiere.
The company’s D2H business revenues stood at $4.6 billion, an increase of 34 per cent.
ViacomCBS pipped Netflix for second place with 406 titles compared to the streamer’s 403.
