MUMBAI: During her recent visit, Facebook COO Sheryl Sandberg, signed the company’s first agency deal in India with WPP’s integrated media and marketing company, GroupM. ...
MUMBAI: UK’s pubcaster BBC has done some reshuffling for better revenue generation from one of its upcoming key markets-India. One such is the appointment of two...
By 2020, the average age of an individual in India will be 29 years, making it the youngest country in the world. Keeping this in...
NEW DELHI: As internet users increasingly demand high-quality content at lightning-fast speeds, Verizon Digital Media Services is responding by adding direct local connectivity from its network...
Retailers and many other companies in India have been struggling with loyalty programmes as consumers have remained cold to the concept which was introduced a decade...