The digital landscape in 2026 is defined by AI-driven search, hyper-personalized consumer journeys, and the rise of Generative Engine Optimization (GEO). Selecting the right partner is...
MUMBAI: In a calculated move to tighten its grip on the brand strategy reins, Cheil X has appointed Ankit Singh as its national strategy director. This...
Mumbai: Team Pumpkin has acquired the digital mandate of First Care’s brand, BuddsBuddy. The account will be handled by the agency’s team based out of Bengaluru....
Mumbai: Havas Group India has decided to part its ways from Langoor, the full-service independent digital agency, according to a company statement. The digital marketing agency...
Mumbai: With Indian Premier League (IPL) fever spreading across India and marketers promoting the event as one of the biggest advertising ecosystem in the country, a...