Demographic shift creates a Rs 73,000 crore market as 1 in 7 Indians will soon be a senior citizen
Its survey finds brands chasing audiences whilst ignoring what people actually watch
MUMBAI: “Who can know the heart of youth but youth itself?” wrote punk rocker Patti Smith in her memoir, Just Kids. Indeed, global brands have made...
With the television landscape having to work under a struggling global economy, it is becoming more of a challenge for content creators to stay creative under...
MUMBAI: Buoyed by the success of its music based reality show American Idol, US broadcaster Fox got its first ever win for a TV season in...