The partnership spans three World Cups, promising bookings, big bucks, and brisket tacos.
Sports marketing agency snaps up sponsorship guru to amplify data-driven deals
Fantasy sports, the largest segment, faces headwinds due to recent GST changes.
Deloitte-Google report highlights 14 per cent CAGR and OTT dominance in $130B sports potential.
He will be based in the Bay area addressing the evolving needs of clients in the TME business
