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Mumbai: Cannes Lions has announced the launch of the Entertainment Lions for Gaming. The new Lion will be judged and awarded for the first time in...
Mumbai: In a strategic partnership with Wunderman Thompson, Contract Advertising has won the mandate for Haldiram’s, an Indian multinational sweets and savouries company headquartered in Delhi....
Mumbai: Marketing and management services company iVIPANAN Digital has announced the promotion of Reshma Rohida to the role of manager – social media and creatives. She...
MUMBAI: As the nation remembered the sacrifices made by the soldiers in the 1999 Kargil War, brands also came up with stirring tributes to mark the...
Testimonials by celebrities “are below average in their ability to change brand preference. Viewers guess the celebrity has been bought, and they are right…. Viewers have...
